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Our Hands on Review of the InVision Wireframe App
If you’ve been keeping up with our recent posts, you’re aware of the current LessAccounting project that I’m working on. In previous posts we’ve talked about how to do free user research on your
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A/B Testing with Google Website Optimizer
Here’s my question: Which of these images will decrease my bounce rate? Layout A with ‘Angry Bear’ image: Layout B with ‘Happy Bear’ image: Google Website Optimizer seems like the tool to use.
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The Federal Government Does User Testing Right
One of my favorite government agencies is the Consumer Financial Protection Bureau. It’s an agency that was created by the Dodd-Frank Act in 2010. The CFPB’s mission, according to their website is to “make
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Looking Back: 10 Key Usability Concepts: Part 1
We started this website in late August, 18 weeks ago. It’s a learning experiment. We were two buddies, both web designers, who wanted to know more about web usability and user testing. We gave
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