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5 MORE Secrets of Good UI Design from Apple’s Human Interface Guidelines
It’s no secret that Apple has impeccable design taste. But (and with apologies to Lada Gaga) were they Born That Way or do they follow some underlying discipline that helps them excel at getting
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4 Problems and Solutions to Creating a Ridiculously Better Website
Look at my website. Go ahead. Look. Wait. I’ll save you the trouble. Here’s a screenshot. Not only is it a placeholder site, but it’s already sitting at zero. Man, I suck. This has
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This is How You Begin to Make Your Website Better
We talk a lot about user testing and the user experience on this website. If you’re a regular reader, you’ve seen us go through a redesign over these past several months. But we have
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The Basics of A/B Testing (and Critical Paths)
A/B Testing Basics There are a lot of reasons that people leave websites but the largest one has to be that the website is too hard to use. A truism of web design is
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Better User Experience Podcast #19 – The Top 10 Key UX Concepts We’ve Learned in the Past 4 Months
Podcast: Download We’ve been doing this learning-about-UX thing for a little over 4 months now. On today’s podcast we take a look back at the Top 10 things we learned in that time. If
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Looking Back: 10 Key Usability Concepts: Part 1
We started this website in late August, 18 weeks ago. It’s a learning experiment. We were two buddies, both web designers, who wanted to know more about web usability and user testing. We gave
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User-Testing in 3 Questions: Why Drive-By User Testing Works
[Note: In Monday's podcast I said we were going to be doing a real user test today. We've decided to push that back to next week. We had two more items we wanted to
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Using Bounce Rates in Google Analytics to Improve Your Web Site’s Conversion Rate
Google Analytics is a fantastic program for assessing the performance of a website. It’s THE primary fixture for most small and medium websites when it comes to measuring traffic. By now, most people are
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10-Step Critical Path for a Successful Initial Meeting
This post is Part 2 of a 2-part series of blog posts on the initial prospect meeting. Jump into the first one or keep reading to jump right in the thick of it. The
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How Web Designers Can Have Better Initial Meetings With Prospective Clients
When Newman and I started this website, we thought we were getting into the topic of web usability and usability testing. Our goal? To create a better user experience on the websites we build.
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