Tools and Reviews »
Get Gmail For Your Desktop With MailPlane
“Boo hoo, I hate my email program” I was complaining to Ben the other day about how unhappy I was with with Apple Mail because I was not able to search and find emails
Read More »BUX Podcast #71: Lija Hogan on Satisfaction Analytics from ForeSee Results
Podcast: Download On today’s podcast, Jenna and I talk with Lija Hogan, Usability Manager at ForeSee Results. ForeSee is one of the major UX firms around, working for a host of Fortune 500 companies,
Read More »BUX Podcast #70: An Interview with Sean Ellis, Founder and CEO of Qualaroo
Podcast: Download There are some fantasy football players reading this right now who are saying “Sean Ellis from the New York Jets and New England Patriots?” And you guys are hilarious. But no, we
Read More »Codecademy for UX Dummies
My Background in HTML I learned HTML basics the first time in high school in the crazy-basic class, Intro to Web Design, and then again briefly in college in Writing for PR, and I
Read More »The UX Toolbox: The UX Tools You Need to Get It Done
UX thrives on data. And to get data we need tools. Good tools. Kick ass tools. Tools that help us understand the desires and motives of our users… The best way to directly obtain
Read More »7 Things to Consider When Choosing an Email Marketing Service Provider
Just like a garden only bears fruit if managed properly, so it is with email marketing. We know it can work, but you have to get the basics right. The basics of building a
Read More »UX Killer Tool: Get Statistically Valid Data With Google Consumer Surveys
One of the biggest problems that UX professionals have is getting enough users to create a statistically valid sample. We’ve argued before for that statistical validity isn’t necessary most of the time. And when
Read More »5 Wireframe Tools That Will Jumpstart Your Web Design Process
An important step in the web design process for Little Wing Marketing is to create wire frames for our clients. A wireframe is essentially a “skeleton” of the website without fully-realized content. It consists mostly
Read More »How To Use Google Analytics to Get Your Crappy Website to Print Money
Google Analytics is becoming quite the Swiss Army Knife these days. It’s come a long way from the days when it was basically a GUI stapled to a log file. Now besides web data,
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