Podcasts, UX Pop Culture

BUX Podcast 77: The UX of Super Bowl Ads – Are Kate Upton, Hardass Children, and a Possible Racist Any Good At Selling Stuff?

Posted by on February 1, 2013

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Ben and I are getting ready for Superbowl Sunday like marketing guys do: Analyzing some Superbowl commercials from a UX perspective. Utilizing the UX mantra – Product, Market, Message, Reach – we break down some popular ads.

Hyundai “Team”

Mercedes-Benz Kate Upton

VW Happy Jamican (not racist)

Other links

Video link of Kate Upton – 10 hours of `Kate Upton Bouncing Boobs`

Racism controversy of the VW superbowl ad – mercurynews.com and USAToday

The Superbowl Bet

Ben is for the Ravens. Newman is for the 49’ers.

Ravens win and Newman gives $25 to

49’ers win and Ben gives $25 to  …

See you next week!

One comment on “BUX Podcast 77: The UX of Super Bowl Ads – Are Kate Upton, Hardass Children, and a Possible Racist Any Good At Selling Stuff?”

  1. Pingback: BUX Podcast 78: Web Typography 101 | A Better User Experience

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